This is the most frequently asked of all questions about Dandy Blend. Please read all the way to the bottom for the complete answer.
Dandy Blend is made of the water-soluble extracts of five ingredients; three roots and two grains (barley and rye), not from the ingredients themselves. The ingredients are roasted separately and then combined in prescribed proportions, placed into a vat, covered with hot water, and allowed to steep for a prescribed period of time. The water, with the soluble portions of all the components, is separated from the grounds and spray dried. The remaining fine brown powder left after the water is driven off is what becomes Dandy Blend. All the gluten and other water-insoluble substances are left behind in the grounds to be composted.
Hence, the gluten from Barley and Rye, according to ELISA tests, is removed from Dandy Blend. Goosefoot Acres periodically submits samples of Dandy Blend to Elisa Technologies Laboratory in Florida, one of the most respected gluten testing labs in the United States, for analysis, and so far, every test has come back gluten-free. Click to see test results letter.
It meets the FDA standards for gluten-free, registering less than 5 parts per million for both gliadin and gluten, which is far below the limit of 20 parts per million allowed for gluten-free classification.
A few people have reported experiencing symptoms of gluten ingestion. We realize that Dandy Blend, like any other food, may not be suitable for everyone. Each of us is physiologically different. Some medicines work for some, not for others. Some people can eat certain foods and others cannot. The same is true for beverages.
It is for this reason that we offer free samples so you can try it at no cost before investing in Dandy Blend. Please ask our customer service professionals, either by e-mail (email@example.com) or by phone (800-697-4858), to send you samples.
No. All ingredients in Dandy Blend are grown in Poland, where the goverment does not allow any GMO crops.
All of our ingredients, including the beets (which amount to only 3.5% of the blend), are Non-GMO. The letter from the manufacturer testifying to this can be downloaded by clicking on "Downloads" in the left navigation bar.
All Dandy Blend except the single serving sticks are now certified Kosher. The Kof-K symbol is on the front lower left hand side of the bags. Single serving sticks will be Kosher sometime in the first quarter of 2015. The 25 pack boxes will be marked at first, but not the individual sticks.
The environment has all trace minerals in it, in their normal very tiny quantities. That includes lead, mercury, arsenic and all the others that are harmful in large quantities, but may even be required in metabolic processes in infinitesmal amounts. You will notice that lead, arsenic and mercury were present in such small quantities that they couldn't be measured by the instruments being used. That means all the technician could see was that they were there, but they were in too small quantities to be measured by the best available technology at the time. It is not a factor to be worried about. I'd be more concerned if they WEREN'T there, quite frankly.
Dandy Blend has no herbicides, pesticides or chemicals. Some food products should be organic, others don't need to be, and for some, those labeled organic are virtually the same as those that aren't. Dandy Blend doesn't need to be. Therefore, you can end up spending a great deal of money unnecessarily by not knowing the difference. For example, a 7 oz bag of Dandy Blend labeled "Certified Organic" would cost you $22.50 (.22/cup) compared with $11.48 (.12/cup) for the same product without the label. The reason is as follows: While the barley, rye and beets are commercially grown in Poland, Poland uses far less toxins than we do in the US. The dandelion and chicory root, however, are grown on farms, also in Poland, that produce medicinal herbs for the Eastern European market, where allopathic medicines are used far less than herbal ones. The fact that Dandy Blend is made only of water-soluble extracts of these five ingredients, with nothing else added in either the product or processing except water, means that only the goodness of these ingredients gets to you. You get none of the bad stuff. And, since dandelions are such effective "miners" of trace minerals from the undepleted sub-soils into which the roots extend, you are getting more nutrients than you would get from commercially grown vegetables.
The other irony is that foods labeled "organic" seldom are. Farmers may not add pesticides or chemical fertilizers, but they are carried to, and deposited on, their crops by wind and rain from other non-organic fields, often far away. You get those when you buy those "organic" vegetables. And, politics and corporate lobbying being what it is, the laws establishing "certified organic" are not all they need to be to protect you from toxins or assure maximum nutritional value. But don't get me started on THAT!
So, in determining that the extracts derived from organic vs. commercial barley, rye and beets would confer no significant advantages on the product. We want you to feel confident that you are drinking a safe, clean "Organic" product. However the "organic" label would double the price for the product. And we change NOTHING about our process, it's simply the expense of the "label". We offer you a product which is as good or better than organic without either the label or the extra cost.
131 Commerce Park dr. unit L
Barrie, Ontario L4N8X1
# 5062 - 3rd Line RR #2
Acton, Ontario Canada L7J 2L8
Please check with them for locations in Canada that stock Dandy Blend
Each single serving pouch makes one cup-- therefore, 25 pouches make 25 cups.
Comparing the price of singles pouches of coffee, Dandy Blend, or anything else with the real price of the product when bought in bags or cans is apples and oranges. You buy pouches not for price, but for convenience-- you take them into Starbucks, order hot water, stir in contents of a pouch and you get a cup of delicious brew for 50 cents instead of $2.25. That is the economy of the single serving pouch.
The only way to compare price of coffee with the price of Dandy Blend, or Pero or Cafix, is on a cup by cup basis. The cheapest way to buy Dandy Blend is in the 2 lb bag, which costs $32.95. Since there are 454 cups in a 2 lb bag, that comes out to 8 cents a cup. The 7 oz bag produces 100 cups for $11.48, or 11.5 cents a cup, and the 14 oz bag produces 200 cups for $19.95, or 10 cents a cup. Compare that to what it costs to make a cup of coffee and you will find that Dandy Blend is similar in price. We have done that purposely. Even though dandelion is a very expensive ingredient and the price of production is higher than coffee or the other alternatives, we keep the price down so that everyone can afford to drink Dandy Blend. They can't give us excuses that it is too expensive.
Without Dandelion root, Dandy Blend would have no more health benefits than any other coffee alternative, but with it, you get a liver tonic, blood purifier, gastro intestinal regulator, acid reflux reducer, and many more benefits, most of which are specific to the user. You are paying the same as you would for coffee, but getting way more potential health benefits. The truth is, from your health standpoint, Dandy Blend is worth much more than the price you pay for it.
There is less than 2 ppm of oxalates in Dandy Blend, which is so low that the test doesn't go low enough to measure it any more accurately. The fact that there is only 3.5% of beet extract in Dandy Blend, and that you are only using about 2.8 g of powder per serving (translates to 0.1 (one tenth) of a gram of beet extract per cup), has a lot to do with that. So you have nothing to worry about.
I am not a medical doctor, and can't prescribe, but can tell you that dandelion root is a standard alternative medicine for liver diseases, and is also used for kidney distress. My advice would be to consult a trusted medical professional, and together experiment with it. I imagine that you have given up coffee already, but if not do so. Then start with around 2 oz of Dandy Blend and see what effect it has on you. If it has none, or a positive effect, graduate to 4 oz, evaluate the effect, then to 6 oz, and finally to 8 oz. The time period between each trial should be determined in consultation with your medical professional.
Peter Gail, Ph.D.
Our formula is proprietary, but we can tell you that each cup of Dandy Blend contains 630 mg of combined dandelion and chicory extract. Dandelion and chicory are very closely related--the Italians call chicory Italian dandelions-- and have most of the same health promoting properties.
We jokingly say that DandyBlend has no shelf-life--we haven't found a shelf that lasts long enough! But seriously, with extracts there is nothing to go rancid or to oxidize, and so far we have found no effective shelf-life. We keep one of the original packages, dating back about 23 years, in our basement and make a cup from it periodically. To date it tastes the same, has the same characteristics, and has maintained the same color and powdery consistency of the most current stock. The important thing is to store it in an airtight container in a cool dry location.
There is nothing intentionally added, but enough people have reported that Dandy Blend gives them so much energy that they can't get to sleep if they drink it just before bedtime that it prompted us to include a warning on the package label. Our advice is to try it, and if it does that for you, determine when you should drink your last cup before bedtime.
Dandy Blend is made only of extracts created by running hot water through the Dandy Blend ingredients, and then spray drying the result and making it into powder. Add the water back (either hot or cold), and those extracts instantly rehydrate, just like freeze-dried vegetables or dried, powdered herbs.
While some enzymes and vitamins might be affected, roasting at low temperatures has been the way herbalists have prepared dandelion root for centuries. Roasting releases beneficial aromatic products, converts inulin to fructose, and makes trace and major minerals more available.
Not necessarily, if you don't live in a hot humid place, and keep the container closed tight.
We recommend that you keep it in a cool, dry location, and that you transfer the amount you would use in a month or so into a small glass or plastic container and keep it airtight when not in use.
There is no malt or fruit in Dandy Blend, only the ingredients listed on the label and on page 1 of this website. These are the hot water extracts of roasted barley and rye grains and the roasted roots of dandelion, chicory and beets. Nothing else. No natural or artificial sweeteners, no preservatives, no colors, or any other ingredients in the product and only water added in the processing, which is removed by spray drying.
Dandy Blend is a delightful herbal beverage, and there are no limits set on what you can have. If you drink 10 cups of coffee, you can drink 10 cups of Dandy Blend, and it will be much healthier for you. Most people drink from 1 to 3 cups a day.
The ingredients in Dandy Blend are what make it so healthy. They contain so many health-promoting properties that
whatever the body needs seems to be there when it is needed.
* Dandelion is loaded with trace minerals and potassium, iron and calcium. Dandelion is reputed historically to be an excellent liver tonic and blood purifier, and one of the best diuretics, complete with its own potassium source. It is reported also to regulate the gastro-intestinal system, and is a good cure for anemia and acne. It also has the reputation for lowering serum cholesterol and blood pressure, eliminating gas and acid indigestion, aiding in weight loss,and counteracting certain cancerous tumors.
* Roasted Chicory promotes healthy digestion. It is food for the beneficial bacteria in the intestinal tract, and is reported to increase both digestion and nutrient absorption into the blood stream. Chicory also is rich in potassium, provides
support to the immune system and promotes synthesis of B vitamins.
* Roasted beetroot detoxifies and builds blood. It also renews old blood with minerals and natural sugars. Beetroot
contains betaine, which stimulates liver cells and protects the liver and bile ducts. It also is reputed to build red
corpuscles and add tone to the blood. It is rich in phosphorus, sodium, magnesium, calcium, iron, potassium, vitamin
A and C and other nutrients. Beetroot also has a significant tumor-inhibiting effect. According to an article in the Feb
27 1996 issue of Cancer Letters. “The combined findings suggest that beetroot ingestion can be one of the useful means
for preventing cancer.”
* Barley and rye are very nutritious grains and a rich source of protein and B complex vitamins. Barley is good for urinary tract disorders as well, and is very useful in fevers and all inflammatory conditions because of its soothing properties. It helps heal the digestive system and digest starchy foods, and is also good for treating urinary disorders like
nephritis and cystitis. Possibly most important, because the ingredient is the water soluble extracts free from gluten, and
not the whole grains of barley and rye, those who normally couldn’t benefit from the nutrients in barley and rye can by
drinking Dandy Blend.
Dandy Blend is the only instant coffee substitute in the US which contains roasted dandelion root. Why roasted Dandelion root?
Here's what Joyce Wardwell, author of the Herbal Home Remedy Book (Storey Publications), says about it: "If you think you've never used dandelion as medicine, guess again. It's a prime ingredient in many herb blends on the market, including formulas for weight loss, PMS, detoxification, and rejuvenation, along with liver, digestive, kidney and skin ailments!
Dandelion is such a wondrous source of minerals, vitamins, fiber, micronutrients, lecithin and biologically active substances that there is probably no existing condition that would not benefit from regularly consuming dandelions".
Greg Tilford, prominent medical herbalist and herbal veterinarian, author of the Ecoherbalists Guide, Edible and Medicinal Plants of the Rocky Mountains (Mountain Press).
"Dandelion is one of the most complete plant foods on earth. All the vital nutrients are conveniently contained in a single source, in quantities that the body can easily process and fully absorb."
Michael Tierra, world-renown herbalist and formulator of Planetary Herb Formulas, one of which uses Dandy Blend as its base, author of many books on Chinese Herbalism and owner of the East-West Acupuncture Clinic in Santa Cruz, says this:
"Dandelion is regarded in diverse cultures worldwide, both among Western herbalists and in the Chinese Medical tradition as one of the best detoxification herbs that also has potent anti-cancer properties. Dandelion root promotes normal liver function by enhancing biliary detoxification. It also helps regulate insulin levels and it works as an effective aperient promoting normal bowel function and diuretic urinary function. The most advanced research on cardiovascular disease and cancer, two of the major killers in the world, is that these diseases are caused by, or attenuated by, inflammation. Dandelion root is one of the greatest herbs for relieving inflammation and is well known to exert a benefit in the natural treatment of both of these conditions.
There is no reason it shouldn't be. Dandelion tea, and dandelion root powder is commonly used by naturopaths for bladder problems, but every one's body differs in how they respond to things. The best thing to do is try it, starting with small amounts. Make yourself a half-cup of Dandy Blend, drink it, and see how you react to it. If you have no problems, or it actually helps (which is what is suspect will happen) then graduate to one cup. Most people drink between 1 and 3 cups a day. If you want a sample to try, ask us, and we'll send you a couple. That way you are not investing in something you won't be able to use if it doesn't work out.
Many of our customers report that they have gone seamlessly from coffee to Dandy Blend with no headaches or other withdrawal symptoms. However, if you wish, you can mix Dandy Blend half and half with coffee at first, gradually increasing the Dandy Blend until the coffee is eliminated. Other people drink coffee in the morning and DandyBlend the rest of the day.
Food produced by dandelion leaves is stored in the roots as the starch inulin, which is just a bunch of fructose molecules tied together by fragile bonds. Roasting breaks these bonds and releases the fructose. The fructose masks the bitterness, making the beverage more palatable.
Yes, there should be no problem. Dandy Blend is made from water soluble extracts of the roots of Dandelion. You are not even getting all the dandelion root--just that part that dissolves in water. That is why Dandy Blend it is totally free of gluten, pesticide residues, and other non-water soluble components that occur even in "organic" products.
Dandelion is the beverage of choice in China and Japan for pregnancy. Dandelion root has long been revered as a liver tonic and blood purifier, as well as a diuretic. Women using dandelion root during pregnancy have often surprised their doctors with the purity of their blood.
After birth, it is prescribed to them to increase lactation. The combination of root and grain extracts in Dandy Blend enhances the effect of the dandelion, and makes Dandy Blend especially beneficial in this application. (See Nikki Trainor's comments in the "Testimonials" section of this website.)
Do you have a breakdown of the inulin/FOS/sucrose/fructose/glucose/etc. for this product?
I am asking because I'm trying to watch my fructose intake, since it seems to create more Advanced Glycation End Products. Thanks in advance and blessings, Andrew
A. Thanks, Andrew, for asking.
My first reaction is that you are overreacting a bit. Into each 8 oz of water or milk, you are putting only around 3 g of powder, with the amount of anything that can be included in 3 g. Hence, a Nutrition Facts box that lists a string of 0's, with a mere 1 g of carbs per cup. Most of that is fructose, generated from the conversion of inulin in the roasting process. You can drink a LOT of Dandy Blend before you ingest any significant quantity of any kind of sugars, and because they are rapidly digested, there is no accumulation between cups.
We sell Dandy Blend as a delightful herbal beverage that is healthy for you, and almost everyone will find some benefit from consuming it. We promise nothing, because everyone's physiology is different, and will have different experiences with it. We have not done, and will not do, any of the research you are asking for. If you happen to be a biochemist and have time and money on your hands and want to do the research, I would welcome knowing the results.
I applaud you for watching high fructose corn syrup intake, but the fructose that comes from chicory and dandelion (which for years were the commercial sources of fructose) is NOT the problem. And because there is so little of it in each cup, it is not really an issue re: advanced glycation end products. See the discussion in another FAQ about the difference between the fructose in dandelion and high fructose corn syrup
Re: the amount converted: our intent is to convert all the inulin to fructose, and based on our experience, that is what is happening at least to the inulin in dandelion. Peter Gail
I know hot water extraction is used for medicinal mushrooms, which supposedly leaves behind the mycotoxins, but I wasn't sure how this applied to other types of foods?
A. Certain substances are soluble in hot water, others are not. Gluten, pesticides, heavy metals, and other high molecular weight toxins aren't. Hence they stay back in the grounds (mash, whatever you want to call it) and are disposed of after the extract is made. We have no medicinal mushrooms in our blend, nor anything other than the five ingredients--- chicory, dandelion and beet roots and barley and rye grains-- indicated on the label and on the website.
Because we use only extracts, the resultant beverage is more organic than those products that claim to be organic but use the whole plant part. A farmer can still have pesticides and other toxins on his products even though he doesn't apply them, because these substances travel through the air from neighboring farms as well as for long distances on air currents, and wash out of the atmosphere in precipitation. Water soluble extracts do not contain these contaminants at all.
If you are buying retail, select USPS Priority Mail from the drop down box on the order page. It usually is much cheaper than UPS.
The other way is to order for your friends or for your food storage and buy by the case (6 units) to get free shipping. Shelf life is very long, well past what it says on the bag. We are still using product that dates back to the late 1980's and it is just as good as the fresh stock.
The other factor you need to take into consideration is that the price of Dandy Blend, on a per cup basis, is already below the price of coffee and most, if not all, the coffee substitutes.
We charge you the exact price UPS or the USPS charges us for shipping. Buying multiples reduces the shipping cost per unit, and, as I said above, full cases of 6 ship free.
The final option is to shop around. There are many sites on the web selling Dandy Blend, some with discounts, and others with deals on shipping.
COFFEE IS GOOD FOR YOU VS. COFFEE IS BAD FOR YOU. Who is right? The Media Dilemma.
Every food out there is a package of good and bad, some with far more good than bad, and others with far more bad than good. For the controversial coffee bean, all the media gives in any one story is one side of the story. You have to read a range of articles to get both sides, construct a cost/benefit chart, and then decide for yourself whether the overall effects of the specific food will do you more harm than good. For example, coffee may contain anti-oxidants and be anti-inflammatory, but it also contains 208 acids that can harm you. You can get anti-oxidants from many other sources, such as fruit, which have very few if any bad side effects, and many foods are anti-inflammatory. You don’t need to get them from coffee.
In summary, caffeine blocks the absorption of B vitamins and depletes Potassium and Magnesium. Caffeine stimulates the adrenal glands which then dump sugar into the bloodstream. This can lead to weight gain and mood swings. There are many more reasons to give up caffeine - Google it to learn more.
The can she shows in the picture is one we don’t use any more. All Dandy Blend sizes now come in zip lock bags.
The problem with relying on internet explanations is that often they are inaccurate or misleading.
The issue isn't fructose, which is a low glycemic product( in fact, the product that DEFINES "low glycemic"). It goes to the liver and is released slowly to the blood stream. This makes it an ideal sugar for diabetics and others who should not have sugar. However, it, as with all other foods, should be used in moderation.
The fructose in Dandy Blend, in contrast to high fructose corn syrup which contains up to 20% glucose, is pure fructose derived from the breakdown of inulin. There is so little of it per cup as to make it impossible to emerge from the definition of "moderation".
There is less than a gram of fructose per cup, as compared with 28 to 45 grams per serving of soda pop, so if you drink Dandy Blend to excess, say 10 cups a day, you are only getting a total of 8 grams or so. To get the amount in only one serving of soda pop, you would have to drink in excess of 30 cups!
The fact that it goes directly to the liver is NOT the problem with fructose. That is what fructose DOES and what makes it such a useful sugar.
The problem with High Fructose Corn Syrup, besides the up to 20% glucose, is that it is present in our diet in EXCESS. It is in everything, in copious quantities. The normal processed food diet of the mainstream American, is overloaded with it, and THAT IS the problem. It bombards the liver with such an excessive amount of fructose that the liver can't process it, and it creates toxic effects.
All food products have a range from too little to provide proper dietary amounts for good health to too much, creating a toxic situation. Even water can be toxic if too much is drunk! Somewhere in the middle is the ideal amount for optimal health.
The bottom line is, from a health standpoint, the problem with high fructose corn syrup is the amount of glucose it contains in addition to the fructose. If you are diabetic, you think you are getting fructose, but you are not. You are getting a load of glucose along with it. And you are getting an excess of it.
By contrast, there is no glucose in the fructose derived from the inulin in dandelion and chicory-- it is all fructose, and there is only a small amount of it per cup.
The dandelion in Dandy Blend confers upon it diuretic properties. However, the make-up of herbs is such that they have many substances in them that the body can use to be well, and the body draws the ones it needs when it needs them. Therefore, if you don't need a diuretic, it is likely that that attribute of the dandelions won't be called upon.
However, if you are taking a diuretic, keep a watchful eye on your Dandy Blend intake and take action if you find something happening out of the ordinary.
As far as sweet goes, if Dandy Blend is too sweet, add a little more Dandy Blend powder, and it becomes more bitter.
What you want to do when you get your bag is to put two cups on the counter, one filled with coffee made the way you like it. The other is hot water. Then you add a rounded tsp or a pouch, and stir. Taste both. If they are different, and yours is stronger, add Dandy Blend a little at a time,and try again.
When they both taste the same, then you know how much Dandy Blend to add.
With regard to sweetener, those who feel it is too sweet have very little sugar of any kind in their diet.
Those who eat a lot of sugar, feel it is too bitter and have to add sweetener. You won't know till you try it.
All packaging meets FDA standards for food service, which means that no aluminum touches food. Dandy Blend bags are made of 2 layers of low density food grade polyethylene with a layer of aluminum in the middle.
It is a rare occurrence, but it could happen. As flatulence is the passage of excess gas from the system, and because dandelion root has the reputation of alleviating digestive distress (acid reflux, gas and so on) it is likely that if someone has eaten foods that give them excess gas, Dandy Blend might have that effect. The solution is to correct the problem--eat less, particularly of the foods that generate the gas. Dandy Blend, frankly, is doing its job, and making the person with the problem feel better. Of course, it might cause a few problems for those in their immediate vicinity.
The pH of Dandy Blend, according to the Certificate of Analysis documents we receive ranges betwee 4.5 and 5.5.
When we make up a cup here and test the pH with litmus paper, we get betwee 6.5 and 7. I don't know why that is.
However, whatever the reason, the combination of substances in the ingedients interact in such a way that the overall effect is to neutralize acidity in the system, as well as to alleviate the symptoms of acid reflux. We don't specifically know why this is, either. I have been told not to overanalyze, but just gratefully accept it. That is what I do.
Hello, I just received a 2# bag of your product along with a box of the single serve pouches. My question for you is why are the nutritional facts different? Both containers claim to contain the same ingredients and that the serving size is 1 tsp. although the gram conversion is listed as 2g on the 2# bag and at 2.8g on a pouch. If the ingredients and serving sizes are as the same why is there only 7 calories per 1 tsp in the 2# bag and 10 calories in the 1 tsp pouch? Also there isn't any sodium listed for 2# bag yet 2.5mg in a single pouch?? Lastly, there is .8g of total carbs in the 2# bag yet there is 2 g given for a single pouch. Will you please explain the disparity? Thank you, Michelle.
Interestingly, in 10 years you are the first to ask these questions, which are very pertinent.
The answers are very simple: Single serving packs are really the equivalent of a well-rounded tsp. of Dandy Blend (almost 1 1/2 tsp or 2.8 g), and not a level tsp (2 gm).This is because people using singles don't have a source of powder to add to make it stronger, and when you make yourself a cup in a restaurant, the cups they provide are usually 8 to 12 oz in size, and 2g is not enough to make a rich cup of coffee in that size cup. Normal serving size is 2 g in 6 oz (as on the 2# bag) and you can adjust it as you wish because you have the extra powder.
We rely on the lab at the factory to determine the nutrition facts, and they put on what they measure. Therefore, 2 g is 7 cal, but 2.8 g is 10 calories (4 g would be 14 cal).
2 g has some sodium,. but less than 1 mg. 2.8g has enough to list, even though 2.5 mg isn't very much in any event. Total carbs really are so low that they must do a little bit of rounding, I suppose--also different batches may vary from one another, especially at those low levels, you can expect a 10% or so variation between any batch.
This is why the differences. Both are accurate for the quantities they are reported for.
There are people who drink many more cups than three a day. One cowboy in Wyoming drinks 10 to 15 cups a day and doesn't even realize it because his wife, who makes his "coffee", has never told him he isn't drinking coffee, and so far he hasn't been able to tell the difference, except he feels better. The trace minerals are not present in the kind of quantities that would cause any problems.
Some people have reported that Dandy Blend stimulates them and others report that it relaxes them. The reason is most likely due to the number of trace minerals present, which satisfies the body's requirements for those minerals and makes you feel better and more energized. Each person must test their response to Dandy Blend for themselves and adjust their use accordingly.
Yes. Because Dandy Blend is made completely of water extracts of the two grains-barley and rye- and not the grain itself, it does not contain any actual grains. The components of grain you are attempting to avoid are all left behind in the ground which end up on the compost heap.
We asked ourselves, not being Jewish, why we would want to do this, and realized that it adds an additional level of credibility to our claims of quality. It has nothing to do with religion. It is like saying "certified organic", certified NON-GMO", or "certified gluten-free". It is recognition by an outside agency that, after throughly investigating our product, it is something they can recommend to their constituency.